South Africa ZA  

Slip into this Little Black Dress

2015.02.24 - 

Johannesburg –  Unveil unforgettable, effortless eyes.
Custom designed for the Artistry® Trend Collection, this chic, Artistry® Little Black Dress Collection will effortlessly take you from day to night.

The patent leather compact includes eight plum berry shades in a range of finishes that create that elegant look whenever you need it. The companion every girl needs also includes a dual-ended brush that allows the precise application of eye shadow and eyeliner alike.

“If you want to layer your eye shadow for a more glamorous look, start applying it along the lash line. This way, if there’s too much shadow on your brush, you’ll create more definition at the lashes, which helps to open and brighten the eyes.” – Artistry Global Makeup Artist, Rick DiCecca. No matter your mood this beautiful plum berry palette will suite any style you want to create. Dress your look up or down with eight hues and finishes that make for unforgettable, effortless eyes:

  • Pearl – Translucent, lustrous, glimmering white – shimmer
  • Candlelight – Medium dusty mauve – shimmer
  • Evening Out – Medium hazy steel gray – shimmer
  • Midnight – Medium satiny berry – luster
  • Little Black Dress – Deep classic black with sparkle – shimmer
  • Glamour – Deep dramatic plum – matte
  • Stiletto – Light pewter with metallic shimmer – luster
  • Sequin – Pale pearly pink – shimmer

Benefits
Eye colour formula is a soft, creamy, and lightweight pressed powder that is as easy to apply as it is to wear. Buildable, blendable shades create subtle to intense colour effects.
Artistry® Little Black Dress Collection Eye Shadow Palette will be available on the Amway portal from early March 2015 and retails at R656.50

About Amway™
Amway is one of the leading family-owned consumer goods companies worldwide, selling more than 400 high quality products in the categories beauty, wellness and home care exclusively through independent distributors to the end consumer.  The company was founded in 1959 in Ada, United States and operates in more than 100 countries and territories generating revenue of 10.8 billion USD in 2014. Amway’s top selling brands are Nutrilite™ vitamin, mineral and dietary supplements, Artistry™ skincare and colour cosmetics, and eSpring™ water treatment systems.

For company news, visit www.amway.co.za

To download the press release, click here

 Contact: 

Amway South Africa                                                                                                               FleishmanHillard
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12 Friesland Drive, Longmeadow Business Estate, Longmeadow                                 Ground Floor South Entrance, 15 Georgian Crescent
1620 Johannesburg                                                                                                                  Bryanston 2021
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